Hendricks

EXPERTISE - NEW BUSINESS, ACCOUNT MANAGEMENT

Hendrick’s launched their limited Lunar Gin, with the goal to drum up excitement around a new product and entice the curious Gin Drinkers.

So at Jungle Creations, we created a very creative campaign inspired by the Lunar calendar and it’s 8 different phases.

From this strategic thought the campaign consisted of eight different cocktails recipes on social, all inspired by the eight lunar phases.

As part of the creative process, we paired an astrologer with our recipe team to create cocktails reflective of the each specific lunar phase. (Full moon, New Moon, Half Moon etc)

Asthetically pleasing and delicious.