Boursin

EXPERTISE - NEW BUSINESS, ACCOUNT MANAGEMENT

Boursin previously saw a large volume of it’s sales peak in December, typically seen as a spreadable cheese for the winter.

To change perceptions and show the versatility of Boursin all year around, we created a series of summer inspired recipe’s and published these across Twisted, which at the time was the UK’s number 1 food and drink publisher on social.

This campaign was nominated as ‘Best Use Of Social Video’ at the Campaign Media Week Awards in 2022.